Student renters the key to buffering investment downturn

Property Observer

AC Property has earmarked the sales potential of student renters from China. It suggests developers and agents can build a database of potential sales contacts that will buffer any property market downturn. New research from AC Property shows that 56 percent of rental enquiries from these students request property purchasing information within seven months. Esther Yong, director of AC Property said such figures suggest most Chinese student renters are already planning to buy a property when they first make a rental enquiry and she believes these rental enquiries may not only contain your next biggest sales lead, but could build a database that will ride you out while other investors wait for further policy changes before deciding their next move.